Twitter is improving the way it keeps users up to date on trendy topics in collaboration with The Associated Press (AP) and Reuters.

The partnership with AP and Reuters will allow Twitter to increase the scope and speed at which it provides context for popular conversation topics.

Currently, Twitter explains top trends on a limited scale. This is accomplished by attaching additional information to the trend, such as a Twitter moment, a single tweet, or a written description.

Twitter seeks to strengthen the delivery of this information in a few key ways:

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  • Scale: Users can expect to see more contextual descriptions of Twitter trends.
  • Speed: Information on popular topics is provided in real time as they appear.
  • Accuracy: This collaboration allows Twitter to provide accurate information when the facts are in dispute.
  • Reliability: Links to reports from trusted sources are provided more frequently.

In addition, Twitter tries to provide information on topics before they go viral.

When a topic has the potential to produce misleading information, Twitter tries to bring out the facts before the false information spreads.

“Instead of waiting for something to spread like a virus, Twitter contextualizes the evolving conversation at the pace or anticipation of public debate.”

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Twitter was first published explanations of trendy topics in September 2020. While they are sometimes useful, they are not shown for all trends, and they really don’t show up in real time.

Problems related to speed and scale will be solved in a collaboration between AP and Reuters, as well as another thing Twitter needs help with – fact-checking.

A lot of work is done to check the online content of viruses, and Twitter doesn’t have the resources to do it internally. Even Facebook outsources fact checking.

Currently, Twitter’s curation team is responsible for adding explanations to trendy topics, and they don’t have the expertise of an investigative journalist.

That’s where the AP and Reuters come from. Now, Twitter has the resources to bring out the facts before the false information spreads too far.

In the early stages of the program, AP and Reuters will focus on English-language content.

Twitter says these efforts are growing over time to provide support in different languages ​​and time zones around the world.

“We’re committed to making sure that when people come to Twitter to see what’s going on, they can easily find reliable information. Twitter is able to expand its reach and accelerate our efforts to provide timely, authoritative connections to the wide variety of global topics and discussions that take place on Twitter on a daily basis. “

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Source: Twitter

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