The fact is that most attempts to launch mobile applications fail. The numbers are different, but all the research tells us that the road to success is not easy and that it is important to have a partner you can trust. In many cases, it is a development company. However, entrepreneurs are hesitant to contact an application development company for fear that the company will not be able to get an idea. Maybe it’s an unsatisfactory previous experience, or maybe the application concept feels too awkward.

In this article, we are going to tell you what to look for if you want to find and hire an application development company that understands you. Suppose you have already made a list. What should you check?

Their portfolios

First, before we move on to the more subtle aspects, let’s look at the most obvious.

Looking at portfolios is a simple and effective way to increase your chances of finding an application development company that understands your importance. And no wonder – if you find that they’ve already created something similar for your (future) product, you can be sure that they at least know what you’re talking about and what factors need special attention. Plus, in this case, they certainly have valuable experience – no need to spend a ton of time doing business research. In addition, they already know what works and what doesn’t, as they have detailed research on previous projects.

The company’s portfolio and case studies allow you to understand their approaches and practices, skills and capabilities before contacting them. Read through the stories and compare the apps and websites they make to the working versions to find out how they’ve stayed involved.

You can consider an IT vendor as an experienced supplier after at least 5 years of continuous work in the market. You can also ask them to provide you with more examples of their work during the professional year so you can see if they can grow professionally.

Their reviews

There are more and more ways and platforms to advertise with new ones that emerge every few years. Still, consumers around the world trust the most word of mouth. So another reliable source of information about the work of a particular application development company is testimonials. These can be either on their own website or on third party platforms such as Switch or Good try which exist to help customers and suppliers find each other and guarantee the credibility of their resource reviews.

They usually conduct reviews in the form of interviews asking customers about their companies, customer / corporate communications, the results and impressions of the collaboration. So there is an opportunity to know more about how the development stages of a project usually go, whether deadlines have been met, how long the design takes to approve, whether the vendor should keep all its promises and much more.

How reliable they are

This feature can be difficult to determine, but there are “metrics” that can give you ideas on the subject. Years of experience and awards can serve as guiding points. In addition, these and similar features are usually present on corporate websites.

What about the “big guys?” When reviewing a company’s portfolio, make sure they drop some names you’re familiar with. Or if it’s a specialized field, if the partners mention it, it’s great even if you don’t know them. For example, many of our customers come from the art world CGMA and Proko among them. Both companies offer art courses, albeit from different perspectives and for people with different needs. Still, both are well known to anyone who is interested in attending online art courses.

The ability to meet the needs of popular companies and do so successfully over the years says a lot about the company’s potential to deliver unified value to the business and stay true to long-term commitments.

How they choose technologies and trends

As a rule, software development companies have some specialization in technologies. While in the case of mobile application development, it may not be so clear that both iOS application development and Android application development usually involve a limited number of widely used languages, frameworks, and other tools.

In either case, pay attention to the way the company chooses the technical stack to be used in your project and whether they are following recent trends or whether they should prefer to follow proven approaches. In reality, neither of these two is completely true. The real value of a professional is the ability to distinguish between old and new control in the middle.

The world of the earth design and technology is changing rapidly, some aspects of it faster than others. As with background technologies susceptible to trends, they are also much more stable than the interface, with few revolutions about every six months when new frames and libraries seem to steal the exhibit. For example, our web development department is constantly learning new libis and things. React to the spring? We have our own teaching program for that, the same as Framer movement. We are currently researching the GreenSock JavaScript animation library; nothing to keep up with the swing. This is because not being able to keep up to date with changes means that a company is starting to lag behind and is unable to produce the relevant product.

At the same time, it is not wise to follow trends blindly just because of them. You may end up keeping hype approaches and tools that will fall out in the long run.

What about flexibility?

This applies to both the technical aspects of the company’s development process and their overall ability to listen to you and make changes along the way.

For example, most current application development companies comply Agile methodology. It is essential for every software company to be familiar with agile development techniques so that they can adapt to customer plans and strategies and easily scale as their business grows. Still, no two companies are alike, even if they “recognize” the same approach.

Take something like project specifications. Every project needs them in some form. There are companies that follow very detailed information that takes months to write (usually in the case of large companies). Then there are others who understand this term much more broadly and hate to spend time on details preferring to do everything on the road (this is often the case with startups). Both approaches are valid depending on the task.

At Shakuro, we have some mandatory documentation requirements, but we don’t make very detailed descriptions because they are often unnecessary, difficult to maintain, and useless. On the other hand, lightweight strategies that promote the use of only clickable prototypes have disadvantages that are usually associated with the occurrence of hidden logic.

We do both and something in the middle. In particular, we aim to get a combination of a clickable prototype (in fact, our prototypes are usually so detailed that it is enough to modify them a bit to turn them into finished models) and basic documentation. “Basic” means that we write down basic information so that developers understand what they are doing, why it is necessary, and what non-obvious details are present.

So far, the results have been steady and encouraging.

Overall performance

This section refers to application design, testing, project management, and other aspects in addition to the actual coding. You can measure it in several ways.

Check out their website (even if you’re after the app). The company’s website is a window to the world. The software developer must have a modern, convenient and ability to present features.

There are quite a few lists and ratings that evaluate studios according to different criteria.

Good companies submit their works to various competitions. For example, in the case of design, it is Awards, FWA, CSS design awards.

See if they are willing to communicate

From the beginning, the first call with the sales manager of the application development company, and especially later, when you start contacting other team members, you should get a fairly straightforward idea of ​​whether they are willing to understand your pain and your goals to really help you. That doesn’t mean they do everything as you command; the point is not whether they do everything according to the list. the true goal is important. And the means can change along the way.

Answering these questions can help you figure out how dedicated an application development company is:

  • How willing are they to understand every little detail of your business?
  • How many questions do they ask?
  • Do they feel like they have a sincere desire to know your business and understand its values ​​and goals?
  • Do they show passionately what they are doing?
  • How do they describe your models and their involvement? For example, many application development companies allow customers to speak directly with designers and developers if the process requires it and is beneficial to both parties.

These show how much creative input your business representatives are willing to invest in your application idea and level of critical thinking. The seller’s desire to clarify all the nuances with you guarantees the convenience of cooperation.

See if they have a system

Ask the selected company if they have the methods they use as a tool to help them come to the minds of customers. For example, when we start working on a new project, we try to crystallize that idea and understand what needs to be done. Needless to say, it will cost a lot in the end.

To this end, we have a set of tools and guides for creative producers and project managers – the people responsible for implementing and shaping customer thoughts, ideas and aspirations into a workable concept for designers, developers and other team members.

Such materials never have ready-made shapes and should not have them. As the market, the economy, businesses, and the world around us change, our company will change as it adopts new attitudes and approaches in its quest to become a stronger and more reliable partner.

Are you on the same wavelength?

Finally, evaluate the probability that you will get along simply and sincerely.

Read their blogs, check out their social media and talk to them. Their positioning and business outlook should match you. In this case, as in a normal friendship between two people, you have to like each other and like them. Otherwise, at some point, you’re definitely going your own way.

Good human relations between business partners directly affect the success of both parties. So when an application development company and its staff genuinely care about a customer’s success, it’s a game changer. If the salesperson isn’t really enthusiastic about your project and business in the early stages of the collaboration, this should be a wake-up call for you.

“Working hard for something we care about is called stress. Passionate work for what we love is called passion. ”

-Simon Sinek, author and inspirational speaker


Because the house cannot stand on a (long) unstable foundation, the project will fall apart if not all the people involved have a common position. Thanks for reading!



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