Picture through Pentagram / Calendly

For uninitiated, Calendly is one of the market’s leading cloud-based scheduling platforms. It provides more than 10 million monthly active users with an effortless way to manage their calendars by integrating with other platforms such as Google Calendar, Microsoft Outlook, Slack and Zoom.

However, the company design studio The new brand identity created by Pentagram has received less good reviews for logo design.

By Creative blog, it is rumored that Calendly spent $ 1.5 million on the reboot just to make its logo look like a bird’s eye view of a toilet seat.

New logo is a rounded hexagon inside the hollow C. While Pentagram said the new brand “introduces the new brand and logo, which are an evolution of previous versions, with a stronger and more modern presence,” it appears that most Twitter users have taken it in the opposite direction.

Take a closer look loo-k in the updated logo below.

Picture through Pentagram / Calendly

[via Creative Bloq, images via Pentagram / Calendly]



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