For many new entrepreneurs, trying to start their own business can be a daunting and daunting task. Not only are they trying to set up their inspired business, but they are also struggling to acquire the necessary capital to successfully fund the startup.

In addition, they are in fierce competition with all the other booming companies competing for the same funding, which compounds the obstacles they face when trying to grow their business.

In the past, raising capital was reminiscent of an organized racketeering at the hands of predatory bankers and other similar types of lenders. Often this was limited to high interest rate bank loans and perhaps the occasional philanthropy of venture capitalist. Combined with the already existing challenges of trying to launch and grow their business in the first place, that can be more than enough to make anyone want to give up before they’ve passed the starting gate.

Fortunately, the advent of the internet has changed the way startups get their funding, making accessing a variety of financial resources easier than ever. By taking the time to carefully consider each lender and being creative in how they approach securing their capital, these unique challenges can be alleviated.

In turn, today’s startups may find that just as modern industries have changed with this new and innovative technology, they also have the means through which they can obtain funding.

A need for money: the root of all startup problems

If you were to ask an entrepreneur what their most pressing concern about their product or idea was, they would most likely unhesitatingly answer “money” – or, rather, their complete absence.

We’ve all heard stories of how a fearless business man or woman could just walk into a bank and apply for a loan, and then seemingly become a millionaire overnight. However, while these rags to riches stories are undoubtedly inspiring, they leave out several crucial steps to describe the tale of their success.

The fact is, capital security for a startup is one of the hardest parts of starting a business. Yes, there are other pressing considerations as well, such as connecting the product itself to a buyer and building a reliable team of workers to help with the design and creation.

Ultimately, however, one of the biggest bottlenecks for entrepreneurs is their inability to get the much-needed financing to establish and grow their business.

These days, however, securing a startup’s funding doesn’t have to be the Herculean task it once was. While banks are usually the go-to for many, they are no longer the only option available. Between peer-to-peer lending, crowdfunding and even so-called “angel investors,” a starving entrepreneur no longer needs to suffer in the hands of greedy and unscrupulous lenders to finally be able to secure financing.

Find alternative ways to acquire capital

With so many different options to choose from, an entrepreneur is no longer stuck with just a handful of ways to get the capital needed to finance their startup. Instead, there are a myriad of choices that they could use, allowing them to be judicious when selecting their funding source.

Not only does this make it easier to secure capital, but it also helps protect them from exorbitant interest rates or having only limited resources.


One of these options that an entrepreneur can use to secure their funding is crowdfunding. Originally introduced in 1997 by British progressive rock band Marillion, this means of acquiring capital has grown in popularity, and for good reason. This route allows startups to raise funds from a number of different investors, using platforms such as Kickstarter, IndieGoGo and Crowdfunder.

This is an incredibly flexible option for aspiring entrepreneurs, which also helps to spark consumer interest and establish a digital presence for the startup.

This is also not the only advantage of using crowdsourcing. Typically, this also allows potential consumers to gain a share of the business – whether through equity or an actual tangible item or product itself – to build confidence in the business. the brand.

In many ways, this is mutually beneficial for the startup and the investor, minimizing risk while maximizing opportunities for profit. By pooling your capital, it is also easier to keep an eye on the source of the funding.

Angel investors

A lesser-known option, angel investors are almost always looking for new startups to invest in. Much like venture capitalists, these investors are able to offer a wide range of funding to startups.

Unlike venture capitalists, however, inventor angels use their own money to fund a startup. However, this means that the amount they can offer is slightly less than what a venture capitalist can provide, ranging from $ 200,000 for individuals to $ 350,000 or more for unions.

Like crowdfunding, there are many advantages to turning to an angel investor for your capital, such as the fact that they usually don’t require a repayment. Instead, they usually ask for a stake in your business, whether through equity or convertible debt. Plus, they can deliver the money pretty quickly, provided you are able to find the right angel for your business. And finally, one of the obvious benefits of angel investors is the valuable professional advice they can provide, allowing you to grow your startup much faster.

Peer-to-peer (P2P) funding

Another viable option for entrepreneurs, peer-to-peer (P2P) lending is a way for startups to secure their funding without an unwanted middleman interfering with the process. Recognized as a type of debt-based crowdfunding, P2P financing allows individuals to borrow money from specific lenders through a larger online platform. With P2P financing, you are able to secure your capital with a team of retail investors who are able to provide you with these necessary resources.

Using P2P funding has its own share of benefits, making it a great option for many. Because this eliminates the broker, you are generally able to get much lower interest rates on your loan. They are usually much easier to repay, as the lender often allows payments on a convenient monthly basis.

It is also much faster to obtain financing, and most individuals are able to obtain their financing. installment loans online approved in as little as three days. However, having a good credit rating is often a requirement, making obtaining this resource a barrier for some.

Incubators and accelerators

While accelerators and incubators are two totally different things, they often go hand in hand in helping startups grow and thrive. When combined together, they are an indispensable resource for any entrepreneur.

In addition to providing them with the capital they need to be successful, they can often also provide them with a place to work. Both can also offer the financing you want, but an incubator focuses more on refining a business idea, while an accelerator helps move it forward.

The benefits of using incubators and accelerators are pretty straightforward: not only do they provide seed money, but they also help encourage startup success.

The amount of principal can vary, ranging from $ 150,000 and more, and they generally require equity in exchange for financing. However, the mentorship that can accompany the use of an incubator and accelerator is often worth it. It’s also important to note that they are quite exclusive, however, often selecting only “blue ocean” ideas with high growth potential.

Small business grants

As the old saying goes, nothing in life is free, but the grants are remarkably close. Unlike angel investors (which require equity) or P2P loans (which ultimately require repayment), these do not require either. Instead, it’s a type of financing that comes with no repayment terms. These grants can be provided by a variety of sources, including government and private organizations, to help encourage entrepreneurs.

All you have to do is meet their requirement criteria to be eligible, and then you can receive a grant to help cover some or all of your startup’s expenses.

That said, for all the benefits of getting a grant for your business, they are definitely hard to come by. First of all, they’re not meant for your average startup. Instead, they’re usually reserved for businesses that have a philanthropic angle, like a nonprofit or charity. T

they are also often reserved for specific demographics (such as women or minorities) or those who give back to a community. And finally, because they are so difficult to acquire, many people turn to subsidized writers to help them get the funding they need.

Find ways to help your startup succeed

Gone are the days when an entrepreneur desperately tried to barter a token sum to help fuel his startup. Nowadays, the very face of capital itself has changed, and conventional resources are also quickly becoming a thing of the past.

Funding a startup can take a multitude of forms, ranging from the classic (like secured lines of credit) to the unexpected (like using cryptocurrency, for example). Regardless of the type of capital, however, all are fundamental resources for the motivated entrepreneur.

Whether it’s looking for the elusive angel investor or turning to the government for a small business loan, there are no limits to how a startup can acquire the funding it needs to. succeed. Whether they were thrown into someone’s garage in Silicon Valley, or whether they westablished oIn the offices of a Fortune 500 company in New York, there is no limit to the capabilities of these new companies.

Today, virtually anyone can be the next big rideshare or social media app, of course, as long as they have the funding they need and know how to get it.

Brad Anderson

Editor-in-chief at ReadWrite

Brad is the editor overseeing contributed content at He previously worked as an editor at PayPal and Crunchbase. You can reach him with Brad at


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